This is okay. It works. C'mon, this is a cake mix, NOT a "from scratch" cake and as such it shouldn't be compared against the from scratch version. A little short on flavor perhaps, but then I find "the real thing" to have the same issue (except for the McCormick recipe). My criticism then, is not so much how it rates compared to a from scratch Red Velvet cake from your childhood you remember your grandma making so much as I don't like the big holes that appeared. Not attractive. But put this in a pretty cupcake liner (baked as cupcakes about 22 minutes), top with cream cheese frosting, and you've got a legitimately passable Red Velvet Cake.
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This is okay. It works. C'mon, this is a cake mix, NOT a "from scratch" cake and as such it...