Hershey's ® Gridiron Cake Recipe - Allrecipes.com
Hershey's (R) Gridiron Cake Recipe

Hershey's ® Gridiron Cake

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"Chocolate sheet cake decorated to look like a football field with chocolate Kisses and peanut butter cups as the players."

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Original recipe makes 1 - 10x15 inch pan Change Servings


  1. Heat oven to 350 F. Grease and flour 15-1/2 x10-1/2x1-inch disposable foil baking pan or jelly-roll pan.
  2. Combine water, butter and cocoa in medium saucepan. Cook over medium heat, stirring occasionally, until mixture boils. Boil 1 minute. Remove from heat; set aside.
  3. Stir together sugar, flour, baking soda and salt in large bowl. Add eggs and sour cream; beat until blended. Add cocoa mixture; beat just until blended (batter will be thin). Pour into prepared pan.
  4. Bake 25 to 30 minutes or until wooden pick inserted in center comes out clean. Cool cake in pan on wire rack.
  5. For chocolate frosting, stir cocoa into 1/3 cup frosting; stir until smooth. Tint 1/3 cup frosting orange with 1 drop red food color and 2 drops yellow food color; stir until blended. Tint remaining frosting green with 2 or 3 drops green food color; stir until blended.
  6. Mark "end zones", 2 inches wide at each end of cake, using wooden pick; frost one end zone with chocolate frosting and the other end zone with orange frosting. Frost the area between end zones with green frosting; mark 5 yard lines with wooden pick. Place white chips all across cake on yard lines.
  7. Use white chips to spell out "HERSHEY'S" on chocolate end zone; use brown Reese's Pieces on the goal line. Use yellow Reese's Pieces to spell out "REESE'S" on orange end zone. Use orange Reece's Pieces on the goal line.
  8. Remove wrappers from Kisses, peanut butter cups and Hugs. Arrange teams on cake playing field, using Kisses as one team and peanut butter cups as second team. Place Hugs as referee officials on the field.
  9. Unwrap Rolos; for goal posts, stack 3 Rolos in the middle of each goal line on each side of field. Shape strawberry twists into "U" shapes for goal posts. "Glue" with frosting to top of each stack of Rolos.
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Reviews More Reviews

Most Helpful Positive Review
Jan 24, 2004

Confession -- my dh cheated and used (gasp!) a BOX MIX for the cake part. Still quite tasty. THe decorating was fun for him. Use Reese Sticks for the goal posts. Licorice just seemed impossible without even knowing others had tried it... that stuff won't hold a shape! The chocolate Reese sticks hold together fairly well. DH used one long stick, topped by a sideways-long stick, then a half-stick on each end to make the post, and this worked well. A dab of icing at the joints helps, too. And dh used gold-foil-wrapped mini Reese cups for the goal post holders, and stuck a toothpick down through them for stability. THe tiny tip of toothpick sticking through the top and bottom help secure this to the cake and to the Reese stick goal post. One last suggestion: a 1st down marker (2 toothpicks and a string), a score board (dh was out of control!), and Hershey kiss cheerleaders (dh had them stacked in a little pyramid, in their foil wrappers, with the little "kiss' paper representing a pom-pom, I guess!) Dh also had a "bench" on each side of field (another Reese stick) with benched players. And two choc chips, stuck together at the fat ends, made a super football. THis cake was fun to watch him prepare, because HE DOESN"T BAKE. I guess the theme just inspired him!

Most Helpful Critical Review
May 23, 2004

Easy enough at the beginning, I used a cake mix instead of making it from scratch, but the decorations were so intricate for me! Mine definitly did not turn out like the perfect picture and I missed a whole quarter of the super bowl decorating this cake. It was really cute though and my family enjoyed the little candies as players. Takes a long time, but if you have the time, definitly go for it.


49 Ratings

Aug 29, 2002

I just made this cake for my son's 5th birthday. It turned out sooooooo incredibly cute, not to mention delicious. I'm planning on making another one for my Super Bowl get together.

Jan 22, 2004

I have the secret on how to bend the goal post (thanks to my husband!). Pull the licorice in the microwave 6-8 secs. The licorice will be soft, then you form the goal posts & let it set for 10-15 minutes. If you microwave too long the licorice will be really hard and unable to eat. I had lots of fun with this receipe, even my husband joined in on the decorating. I also used Raiders & Bucs in the endzone. Great Receipe!

Jul 23, 2003

Okay, I'm the biggest cheater! I've been so busy preparing other dishes for the annual superbowl bash that making a cake from scratch is what I PREFER but do not have much time for...thus, I used a boxed chocolate cake mix. BUT, I followed the decorating instructions and the cake looks sooo cute. No one will want to eat it tommorrow! I'm sure that the cake-from-scratch portion of this recipe will taste just as good (if not better) than any boxed version but the idea is the coolest! I'm not a huge football fan but with the Reeces, we spelled "Raiders" and "Bucks" in each endzone. As usual, thanks Hersheys for the great idea!

Jan 29, 2003

This is so much fun to make--and even more fun to show off! I brought it to a SuperBowl party for our church youth group and they used it as a centerpiece. They even took my picture with it for the church bulletin board! The goalposts are the hardest thing about this cake. I had to shape them with broken toothpicks, but that worked quite well. My husband enjoyed putting the "players" on the field in official football formations!

Jan 29, 2003

The cake itself was truly awesome. It's super moist and would be great even without frosting, if you wanted to use it in another recipe. I gave it only a four star rating because of the cost(all those candies add up quick), but mostly because I think that Hershey's Kitchens should let us know exactly how they got those licorice goal posts to stand up. I even tried "Red Vines" to no avail. It was all fine in the end and my hubby loved his birthday/Super Bowl cake. Also, I'd like to mention a few other things, I purchased a disposable pan but was unable to find the exact size that was called for. My pan was a bit bigger so I doubled the cake and that was just what it needed, otherwise once it was baked it wouldn't have been up high enough in the pan to look like a football field. I got a little creative and decided to decorate the end zones to say "RAIDERS" (with white frosting and reg. chocolate chips) and "BUCS" (with red frosting and white chocolate chips.) Either way you decide to do it, it's sure to taste great and be alot of fun to decorate. By the way my husband was surprised that I knew where exactly to put the players. I'll never tell ;-)!!!

Jan 29, 2003

If you have the time, this cake is really great. You will not believe how well received it will be at parties. You will be the hit! Definitely go with boxed cake mix to save time! And yeah, the goal posts are impossible. I too would suggest broken toothpicks, or even take some cutters to a wire hanger. That worked perfectly. Just make sure no one bites into them... good luck with this cake and have a great SuperBowl!


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  • Calories
  • 560 kcal
  • 28%
  • Carbohydrates
  • 73.2 g
  • 24%
  • Cholesterol
  • 69 mg
  • 23%
  • Fat
  • 27.3 g
  • 42%
  • Fiber
  • 1.5 g
  • 6%
  • Protein
  • 7 g
  • 14%
  • Sodium
  • 343 mg
  • 14%

* Percent Daily Values are based on a 2,000 calorie diet.

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