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Photo by Cheerios

Cooking Level: Intermediate

Cheerios is asking: (1 answer)
Good morning again to all. I have just been informed that some of my cookies did not make it through very well and they had to discard them before they could be sold so I am wondering if anyone has suggestions on what I could add to the dough as a preservative besides salt which I think will help to keep them fresher longer in the packages. I think it was just the cookies with fruit in them that went bad and the other ones with dried fruit and nuts last longer in the freezer.

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Last updated: Jul. 10, 2013 5:03 pm
Posted: Jul. 10, 2013 9:12 am
 
Answered by: gderr the dysfunctional
Jul. 10, 2013 9:31 am
hi cheerios. here's a different answer then you may expect. consider this a wake-up call. it's obivious that you consider your cookies excellent, it then follows that you're product is not being advertised correctly. explain that you pride yourself for NOT using preservatives. most folks natural products now. try to get exposure by stopping by radio, tv stations with some cookies for the talking heads. also go to your local paper and see if they run any local community type articles. advertising seems to be the way to get the word out...that " hey, my cookies are truly home-made...just down the street."
Comments:
Cheerios
Jul. 10, 2013 9:36 am
Thank you. I do have some local papers that do advertising which I might be able to use for my sales.
 
Cheerios
Jul. 10, 2013 9:45 am
I just talked with an advertising rep and it would cost me over $60 .00 if I wanted to run an ad with everything included with a message so it runs into money with every ad so I am going to continue making them and see how my sales work this month and go from there.
 
janet7th
Jul. 10, 2013 10:03 am
Maybe you just need to deliver fresh cookies more frequently. You can advertise on Craigslist for nothing.
 
Cheerios
Jul. 10, 2013 10:07 am
The only problem with that is that most of my customers live here in the Slocan valley and do not always go to Craig's list so I am just going to keep working on the customers here and continue to make a good product that will sell quickly.
 
PAMELA D. aPROpos of nothing
Jul. 10, 2013 10:23 am
I know you like to get creative but I think your best bet is to stick to ingredients that have worked well for you.
 
Cheerios
Jul. 10, 2013 10:29 am
Yes, that is so true of my cooking and baking. Staying with the old tried and true favourites will get more activity I am sure.
 
Blender Woman
Jul. 10, 2013 10:31 am
Here is a page with some creative packaging ideas. It is possible your method of packaging isn't sealed well and humidity or other problems is getting to the cookies. Some recipes turn before other recipes in my opinion. I have found shortening holds up better than margarine or butter for longer storage. Many commercial cookies use it. You could experiment with that. Plan more trips with fresh cookies and smaller portions, if you want to stick with your own recipes and make no alterations also. You can freeze part of the recipe into dough balls with a cookie scoop and then bake some daily or every other day, without actually remaking new batches of dough. Just some thoughts: http://images.search.yahoo.com/search/images?_adv_prop=image&fr=yfp-t-622&va=Cookie+packaging+for+sale
 
Blender Woman
Jul. 10, 2013 10:32 am
http://images.search.yahoo.com/search/images?_adv_prop=image&fr=yfp-t-622&va=Cookie+packaging+for+sale
 
Blender Woman
Jul. 10, 2013 10:33 am
Meant to copy the link separately for you. Some of those packaging ideas look like they are purchased from a packaging or label company and others look more homemade. You could click on the pictures to get to the webpage to look further into the ideas you are interested in.
 
Cheerios
Jul. 10, 2013 10:38 am
Thank you Blender Woman. I have just been using zip lock bags for storing my cookies that seems to keep the frost out which is good but if I can find other methods also that will continue to keep them fresh then that will be very helpful.
 
Blender Woman
Jul. 10, 2013 10:44 am
YW ~ Packaging and labeling is pretty important. As the popular saying goes we eat with our eyes first. If it keeps them fresher even better.
 
Blender Woman
Jul. 10, 2013 10:45 am
One more thing, make sure the cookies are completely cool before packaging. If you have a cookie rack that will help. Even a bit of moisture will cause them to turn quicker if bagged.
 
Cheerios
Jul. 10, 2013 11:03 am
Thank you Blender Woman. I am always waiting for the cookies to cool completely before I add them to the bags for storage. I have ordered a catalog to see if I can find some good items there that might have some good offers.
 
Jul. 10, 2013 3:55 pm
Picking up on what gderr and Blender Woman said: I'm not sure how you label the pkgs, but how about stressing the cookies' "homemade" and "locally made" aspects? They're often big selling points. If you don't want to use purchased blank labels, you could make your own. Take a piece of paper and draw 4-6 rectangles. In each rectangle, write out cookie's name; all or some ingred; anything you think wld make the cookie interesting; stress "homemade" and "locally made." Make some copies of this sheet; cut out individual labels and tape them on pkgs. You can change the labels in the future as you come up w/ new ideas for them. (If you don't have a printer anymore, is there a copy machine close by?) Have fun w/ creating labels!
 
Jul. 10, 2013 4:02 pm
Advertising is rarely cheap. Is there a local newspaper for your area? Small papers tend to love human interest stories, and what you're doing seems to be something they'd want to cover - and with a newspaper's story you'd basically be getting free advertising. If they do a story, depending on how friendly you are w/ the station's owners, they may cut out the story and put it by your cookies!
 
sueb
Jul. 10, 2013 5:03 pm
I run into this problem when sending military care packages. One recipient has asked that I not send any homemade goodies until he's back in the states because moldy goodies just have to get thrown out!
 
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