Measuring Cup

2012

Meal-planning goes mobile—Insight #1 - Shoppers are increasingly leveraging online technology—Insight #2 – 51% of home cooks use smartphones—Insight #3 – Younger cooks are more likely to use smartphones—Insight #4 – Recipe sites continue to be the preferred resource

2012 Healthy Eating Trends—Insight #1 - 98% of Americans are eating healthy meals “sometimes/always”—Insight #2 - 56% of households eat fast food two or more times a month—Insight #3 - 54% of consumers say resisting snacks and treats is their biggest challenge to maintaining a diet—Insight #4 - 1 in 5 households say preparing healthful food is challenging due to busy schedules and limited food budgets—Insight 5 - Options for meat lovers and vegetarians alike top the list of most-popular healthy recipes

2011

2012 Food Trends—Insight #1 Meet the Flexitarian—Insight #2 Back to Food Basics—Insight #3 Label Listings—Insight #4 Mini-Me—Insight #5 Home Economics—Insight #6 You Inspire Me—Insight #7 Devices—Insight #8 What’s on Your Fridge Door?—Insight #9 Anytime is a Good Time for a Snack—Insight #10 Love the Sandwich—Bonus: What were the fastest growing and declining ingredient searches during 2011?

2011 Holiday Baking—Insight #1 96% of home cooks believe sharing cookies shows you care—Insight #2 91% of home cooks bake holiday cookies for their families—Insight #3 Interest in holiday cookie baking is strongest in California and lowest in Houston—Insight #4 The most popular cookie recipe in December 2010?—Top Holiday Cookie Recipes—Top 10 Most Popular Cookie Types

2011 Holiday Marketing—Insight #1 82% think Christmas is marketed too early—Insight #2 77% say holiday marketing is out of control when they see holiday décor set up right after Halloween—Insight #3 44% say the best time for holiday specials to begin is the day after Thanksgiving—Insight #4 Three-quarters say their favorite thing about Thanksgiving is spending time with friends and family

2011 Holiday Planning Insights—Insight #1 Thanksgiving dinner is the most celebrated holiday meal—Insight #2 Three-quarters of households expect holiday spending to be the same—Insight #3 Mobile and social media sites are experiencing strong growth as sources for holiday recipes—Insight #4 Eighty-eight percent of Thanksgiving cooks over-roast their turkey—America’s Choice Thanksgiving Menu

Special edition! Halloween now ranks fifth as America’s largest food holiday—Top 10 Halloween recipes—Top 10 Pumpkin-related searches—Top 10 Halloween-related search terms

2011 Couponing Trends Report—Insight #1 Couponing shows help consumers save money—Insight #2 Shoppers watching 67% more likely to use coupons weekly—Insight #3 Shoppers watching coupon-related TV shows use smart phones to find coupons—Insight #4 Families with kids more likely to access coupons on a mobile device—Insight #5 Affluent families more likely to be motivated to use coupons to try new products—Insight #6 Top 5 product coupons—Insight #7 62% of shoppers don’t use coupons regularly—Coupons in a Cloud

2011 Back-to-School Consumer Trends Report—Insight #1 Parents care what their kids eat—Insight #2 Adults’ personal weight issues influence concerns about children’s diets—Insight #3 Parents see themselves as primary gatekeepers—Insight #4 Adults with weight issues say media food promotions affect children’s weight—Insight #5 Adult weight issues also affect assessment about influences in children’s diets—Insight #6 Pack a lunch for good health—Insight #7 Close to half of parents pack lunches based on kids’ requests—Insight #8 Almost all parents are packing more fruits and veggies—Insight #9 Adults struggling with weight issues have a harder time—Insight #10 Nutrition education is the key—Top 10 dishes kids love to eat most

2010

2011 Insights and Trends: Most compelling emerging trends—Insight #1 Return of local, specialized food shops—Insight #2 Popular Pies—Insight #3 Speed Scratch—Insight #4 Mobile Matters—Insight #5 Gadgets—Insight #6 Veganomics—Insight #7 Counter Revolution—Insight #8 Beyond the Barbecue—Insight #9 In the Spirit—Insight #10 Sit Down and Stay Awhile—Insight #11 The Real Melting Pot—Bonus: To Your Health

Holiday Parties on the Horizon—What do you LOVE MOST About Thanksgiving?—America’s Choice Thanksgiving Menu—Holiday Cookie Extravaganza—EAT STREET: The Monthly Search Terms of Q4—Back to School—Healthy Back-to-School Meal Choices—What Sizzled or Fizzled in Q3

May Trends: BBQ, Barbeque and More Barbecue—Mother’s Day Highlights—What Sizzled or Fizzled in April—Cinco de Mayo Celebrations

Allrecipes Environmental survey shows people don’t just get grayer as they get older—April Trends: April is Greener Than March with Asparagus and Earth Day—April 22, 2010, Marks the 40th Anniversary of Earth Day—Easter Favorites—What Sizzled or Fizzled in March—April 15th is Tax Day

March Trends: Corned Beef, Basketball and Fish Fry Days—March Madness Starts on 3/14—Fish Fry Days—What Sizzled or Fizzled in February

Trend of the Month: Give Up the Fun Stuff – Less Dessert, Less Alcohol and No Smoking!—Allrecipes Launches Nutrition Search Tool—Top January Search Terms and Recipes—Special Foods Make Valentine’s Day Romantic Around the World—Fan-Approved Recipes for the Big Game

2009

2009 Highlights—#1 Trend of the Year: Technology Heats Up Home Cooking—#2 Trend of the Year: No Longer Just the Economy Influencing Home Cooking—#3 Trend of the Year: Organic and Local are Hot for Two-Thirds of Home Cooks—Top Search Terms for 2009—Top 10 Recipes for 2009

Trend of the Month: Flu Outbreak Affect on Holiday Plans—Coastal Party Animals—How Cooks in Your Town Choose Holiday Recipes—Top October Search Terms and Recipes—Calling All Cookie Monsters

Top Five 2009 Holiday Trends—What’s Cooking—Top 5 Recipes—Tricks or Treats for Halloween—Top 5 Halloween Recipes from 2008—Thanksgiving Dinner 101

Summertime Trends: More Than Half of Home Cooks Plan to Can or Preserve, Two–Thirds of American Cooks Growing Their Own Food—What’s Cooking?—Sizzling, Simmering or Deep Freeze Search Terms—Top 5 Recipes—Canning Across America—To Market, To Market–Farmers’ Markets

Trend of the Month: Weekend Car Vacations Planned This Summer with 54% Saying Food “Very Important” to Choosing the Destination—Sizzling, Simmering or Deep Freeze Search Terms—Top 5 Recipes—Fire Up the Grill—Berry Passionate

Trend of the Month: Home Cooking Surges 36% in 12 Months—Sizzling, Simmering or Deep Freeze Search Terms—What’s Cooking Around the World?—Family Time is Mom’s Favorite Gift—Allrecipes iPhone App Downloads Soar

Trend of the Month: Does the Environment Outweigh the Economy?—Sizzling, Simmering or Deep Freeze Search Terms—Economical Dinners, Year 2—St. Paddy’s Day Favorites: US and UK—Love That Recipe!—Here Comes Easter

Trend of the Month: Fish, No Longer Just for Lent—Quick and Easy Rules—Top 5 Shifting Search Terms: Laissez Les Bon Temps Rouler—A Couponing Community—Top 5 Recipes—New Beverage Pairings—St. Patrick’s Day Alert

Trend of the Month: 20% More Consumers Plan to Cook Healthier in 2009—Top Healthy Recipes—Top 10 Super Foods—Top 5 Shifting Search Terms: Comfort Food—Peanut Butter Treats—Comfort Food Appliances—Staying Home for Valentine’s Day—New Dinner Spinner iPhone App

2008

Changes in American Kitchens Survey Highlights—#1 Trend of the Year: Home Cooking—#2 Trend of the Year: Health Concerns—#3 Trend of the Year: Entertaining at Home—2009 Consumer Expectations—Top Search Terms of 2008—Top Decreasing Search Terms of 2008—Top 10 Recipes of 2008

Trend of the Month: Slow Cookers—Emerging and Decreasing Search Terms—Top Recipes—Halloween Favorites—Weekday vs. Weekend Meals—Cooking on a Budget—Pie Baking—Top Five 2007 Thanksgiving Recipes

Trend of the Month: Brown Bag Lunchtime—Emerging and Decreasing Search Terms—Top Recipes—Term of the Month: Gluten-Free—Top Quick and Easy Family Meals—Northern Exposure vs. Chicago Style—Menu Matching for TV Shows—Halloween Page Preview

Trend of the Month: Hedges Against Future Food Increases—Emerging and Decreasing Search Terms—Most Unusual Recipes—Top Recipes—Gold Medal Cuisine—Back to School Basic (Survey results)—Top Tailgating Recipes—Back to School Page Preview

Trends of the Month: Budget Cooking Tab, Staycations—Emerging and Decreasing Search Terms—Top Recipes—Inspired Substitutions—Hottest Lunch Box Items—Olympics survey results and top Chinese recipes—Allrecipes Story of the Month: Tony, the Traveling Chef

Trend of the Month: Economic Downturn Survey Results—Emerging and Decreasing Search Terms—Top Recipes—Survey Results for Food Cost Savings—Top States for Grilling—Top Search Terms for Backyard Cookouts—Allrecipes Page of the Month: All About Ice Cream

Trend of the Month: Economic Downturn Influences Grocery Shopping Habits (survey results)—Emerging and Decreasing Search Terms—Top Recipes—Stay at Home Moms Gains New Meaning (Mother’s Day survey)—Favorite Father’s Day Foods (Father’s Day survey)—Top Cinco de Mayo Recipes—Show Me Your Grill—Favorite Recipes from Summer Olympic Countries—Allrecipes Page of the Month: Summer Grilling

Trend of the Month: Rising Consumer Prices—Emerging and Decreasing Search Terms –Top Recipes—Ethnic Food Excursions—Mother’s Day Menus—Grilling and Barbecue Season Kick-off—Top Strawberry Recipes—Video of the Month: Cinco de Mayo Cocktails

Trends of the Month: Thrifty Cooks, Budget Dining at Home-Ethnic Restaurant-Style— Emerging and Decreasing Search Terms –Top Recipes—Add a Cup of Guinness—March Madness Menus—April Fool’s Day Fare—Green Vegetables for Earth Day—Photo Gallery of the Month: Dessert Cheeseburgers

Emerging and Decreasing Search Terms –Top Recipes—Upset Victory for Chili—Cupid’s Cooking Club—Oscar Appetizers—Most Searched for Spices in 2008—Top Irish Recipe—Leftover Easter Egg Recipes—Photo Gallery of the Month: Edible Easter Baskets

Inaugural report—Emerging and Decreasing Search Terms—Emerging Comfort Food Terms—Top Recipes—Healthy Resolutions, Top Diet Search Terms, Diet Recipes—Top Five Dips for Football Watching